Do You Pay Tax on Selling Your Stuff Online in Australia?
Selling on Facebook Marketplace, eBay or Gumtree? Here's what the ATO actually says about tax on selling your old stuff, and when it actually matters.
9 min read
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This article is general information only and does not constitute tax advice. This is part of a wider guide to crypto and alternative income on Snowball Invest.
Quick answer
Most casual sellers owe nothing. If you bought something for personal use and you're selling it for less than you paid, there's no taxable income and no capital gain. The ATO doesn't care which platform you used, Facebook Marketplace, eBay and Gumtree are all treated the same. It cares about why you're selling. Reselling for profit is different, and that income generally needs to be declared.
In this guide
- โWhy most casual sellers, clearing out a wardrobe or an old couch, owe nothing at all
- โThe real question the ATO asks: why are you selling, not which platform you used
- โWhether the ATO can actually see your Facebook Marketplace or eBay sales
- โWhen reselling tips into a taxable, GST-registerable business
- โThe CGT rules for personal use assets and collectables, and the $10,000 and $500 thresholds that cover most everyday items
๐๏ธ The short answer: probably not
Sold your old couch on Facebook Marketplace? Listed your spare phone on Gumtree? Cleared out a wardrobe full of clothes on eBay? Almost certainly, you don't owe a cent in tax.
The ATO has been clear on this. When you sell personal items you originally bought for your own use, and you're selling them for less than you paid, there's no taxable income and no capital gain. You're not running a business. You're just decluttering.
๐ฏ The essential: The ATO even has a private ruling on record (EV/1011618258080) concluding that eBay sales of personal items didn't have the characteristics of a business, so the income wasn't assessable under section 6-5 of the ITAA 1997. That's about as direct as the ATO gets.
There's also no special tax that kicks in just because you used eBay, Facebook Marketplace, or Gumtree. The platform is irrelevant. What matters is the nature of what you're doing. If you're the person who sold their old treadmill for $200 after paying $800 for it three years ago, this article is mostly good news for you. Keep reading if you want to understand the edges.
๐งญ What the ATO actually cares about
Here's the real question the ATO asks: why are you selling?
Clearing out personal stuff generally isn't taxable. You bought it for yourself, you used it, you're moving it on, and the ATO treats this as a private disposal, not income. Running a reselling operation is different: you're buying things with the intention of selling them at a profit, and that's a business activity, with the profit taxable.
The ATO uses a set of business indicators, drawn from Tax Ruling TR 97/11 and its "Are You In Business" guidance, to work out which side of the line you're on. No single factor is decisive, it's the overall picture that counts.
| Signs you're just clearing out | Signs it's more likely a business |
|---|---|
| Selling things you already owned for personal use | Buying items specifically to resell for profit (op shop finds, wholesale lots, arbitrage) |
| Sales are irregular and one-off | You sell regularly and repeatedly, not a one-off |
| Selling for less than you paid | You operate in a business-like way: records, a separate bank account, a business name, or an ABN |
| No real profit plan or business structure | A genuine profit motive you're actively pursuing, at a commercial scale |
The more "business" indicators that apply, the more likely the ATO will treat your income as assessable. And it cuts both ways: the ATO's own guidance says that if you're selling personal items at a loss, those losses aren't deductible either.
Why are you selling?
Selling for less than you paid
No tax owed
Sold for more, but it cost under $10,000? Still exempt as a personal use asset
Assessable income
Declare the profit
Turnover hits $75,000? Register for GST within 21 days
๐ Does the ATO know about your sales?
This is the question that keeps people up at night. Let's be straight about it. The ATO does run data matching programs on digital platforms, collecting information from a range of third-party sources to cross-check tax returns. So no, you're not invisible.
That said, there's an important nuance worth understanding. The Sharing Economy Reporting Regime (SERR), the ATO's formal framework requiring platforms to report seller data, applies to services like rideshare and short-term accommodation. It doesn't apply to straightforward sales of goods where ownership permanently transfers, so eBay, Facebook Marketplace, and Gumtree goods sales are generally not reportable under SERR.
But here's the thing: if you're just clearing out personal stuff at a loss, there's nothing to hide anyway. The ATO knowing about your $80 couch sale doesn't matter if that sale isn't taxable in the first place. The data matching concern is really aimed at people running undeclared reselling businesses, not someone who sold their old gaming console over summer.
๐ผ When it does get taxable: the reseller scenario
If you're buying items to flip for profit, op shop finds, wholesale lots, clearance stock, arbitrage, that income is generally assessable and needs to be declared in your tax return.
This is where the hobby vs business question becomes genuinely important. The ATO doesn't give you a free pass just because you're doing it casually or from your lounge room. If the activity has the hallmarks of a business, profit motive, regularity, an organised approach, it's taxable income. We've covered the full ATO test in detail in our hobby vs business guide, worth a read if you're in that grey zone. For more on what you need to declare and how side income is treated more broadly, see our piece on side hustle tax in Australia.
Do you need an ABN? If your reselling activity crosses into business territory, the answer is generally yes. There's no income threshold that automatically triggers an ABN, it's the ATO's business test that matters. Our guide on whether you need an ABN for your side hustle walks through exactly how that works.
What about GST? If your annual turnover from reselling hits $75,000, GST registration becomes compulsory, and you have 21 days to register once you know you've crossed (or are likely to cross) that threshold. Miss it, and the ATO can backdate your registration and charge GST on past sales, even if you never collected it. Our guide on the $75,000 GST registration threshold has the full breakdown.
๐ The CGT angle: selling something you made money on
Most people selling their old stuff online won't need to think about capital gains tax. But there are two scenarios where it can come up.
Personal use assets. If you sell a personal item, a second-hand camera, a boat, a piece of furniture, for more than you paid for it, there's technically a capital gain, and that's a CGT event. But here's the good news for most people: if the item cost you $10,000 or less to acquire, it's exempt from CGT as a personal use asset. The ATO puts it directly: a capital gain on a personal use asset is only subject to CGT if it cost you more than $10,000 to acquire.
๐ฏ The essential: So your $400 camera that you sold for $600? No CGT. Your $800 couch you sold for $1,000? Still no CGT. The exemption covers the vast majority of second-hand goods people sell online. One more thing: capital losses on personal use assets are disregarded regardless of cost, so you can't claim a loss on your old TV even if you sold it for a fraction of what you paid.
The same personal use asset concept applies in the crypto world too, we've covered that in detail in our piece on the $10,000 crypto personal use asset rule if you want to see how the same framework plays out differently.
Collectables. Collectables, think art, jewellery, rare coins, antiques, stamps, rare books, play by different rules. If a collectable cost you $500 or less to acquire, any capital gain is exempt. Below that threshold, the ATO disregards it entirely. If it cost you more than $500 and you sell it at a profit, that's a taxable capital gain you'll need to report.
There's also a quirky rule worth knowing: capital losses on collectables can only be offset against capital gains from other collectables, not against shares, property, or anything else. If you sold a painting at a loss and shares at a gain in the same year, you can't use the painting loss to reduce your shares gain. The losses are ring-fenced.
โ Your quick decision checklist
Run through this before you stress about your tax return.
- Did you buy these items for personal use originally? Yes = you're almost certainly in the clear.
- Are you selling them for less than you paid? Yes = no capital gain, no income. Done.
- Are you buying items specifically to resell for profit? Yes = this is likely assessable income. Declare it.
- Are you doing this regularly and systematically? Yes = the ATO may consider this a business. Check the hobby vs business test.
- Is your annual reselling turnover approaching $75,000? Yes = look into GST registration urgently. You have 21 days to register once you cross the threshold.
- Did you sell something valuable for more than you paid? Check the personal use asset and collectables rules above. The $10,000 and $500 thresholds cover most everyday items.
- Still unsure? Talk to a registered tax agent. The ATO also has a community forum at community.ato.gov.au where you can ask questions and get responses from ATO staff.
๐ผ Side Hustle Tax in Australia
The full framework for what you actually have to declare, and what you can deduct.
SnowLetter
Australia's money news and our best reads, once a week.
โ Frequently asked questions
Do I need to declare money from selling on Facebook Marketplace?
+
Generally, no, if you're selling personal items you already owned and you're not making a profit on them. The ATO treats this as a private disposal, not income. If you're regularly buying items to resell for profit, that's a different story and the income should be declared.
Does the ATO track eBay and Gumtree sales?
+
The ATO runs data matching programs and can access information from digital platforms. However, the Sharing Economy Reporting Regime (SERR), the formal platform reporting framework, generally doesn't apply to straightforward goods sales where ownership transfers. That said, don't assume you're invisible. If you're running an undeclared reselling business, the ATO has tools to find it. If you're just clearing out personal stuff, there's nothing to worry about.
What if I sold something for more than I paid for it?
+
If it's a personal use asset that cost you $10,000 or less to acquire, any capital gain is exempt. If it's a collectable (art, jewellery, coins, stamps) that cost you $500 or less, same deal, exempt. If the item cost more than those thresholds and you made a profit, you may have a taxable capital gain. Check with a registered tax agent if you're unsure.
I sold a few things to declutter, do I need an ABN?
+
No. Occasional sale of personal items is not a business activity, and you don't need an ABN for it. An ABN becomes relevant when you're genuinely running a business, regular, systematic selling with a profit motive. If that's you, our guide on whether you need an ABN for your side hustle covers the ATO's actual test.
What's the difference between a hobby and a business for tax purposes?
+
A hobby is occasional, not profit-driven, and not organised like a business. A business has a profit motive, regularity, and a business-like approach. The ATO uses multiple factors, not just one, to make the call. Income from a hobby is generally not assessable; income from a business is. The distinction really matters, and the ATO's test is more nuanced than most people expect. See our full breakdown in the hobby or business guide.
I made a small profit flipping some op shop finds, do I need to declare it?
+
Possibly. If it was a genuine one-off and you're not doing it regularly, it may not rise to the level of a business. But if you're doing it repeatedly with a profit motive, the ATO is likely to treat that income as assessable, even if the amounts are small. The "it's only a little bit" argument doesn't hold up with the ATO. When in doubt, talk to a registered tax agent.
๐ Recommended reading
Making Money Made Simple
Noel Whittaker

Making Money Made Simple
Australia's classic, comprehensive money guide covering tax, super and investing, updated for today.
Rich Dad Poor Dad
Robert Kiyosaki

Rich Dad Poor Dad
The book that got millions of people thinking differently about assets, income and building wealth.
The Millionaire Fastlane
MJ DeMarco

The Millionaire Fastlane
DeMarco torches the slow-and-steady retirement dream and argues for building wealth through business instead. Loud, opinionated, and genuinely motivating.
Some links above are affiliate links. If you buy through them, Snowball Invest may earn a small commission at no extra cost to you. We only recommend books we'd suggest anyway.
Sources
- 1. Selling goods or services online, Australian Taxation Office
- 2. List of CGT assets and exemptions, Australian Taxation Office
- 3. Collectables, taxsuperandyou.gov.au
- 4. Are you in business?, Australian Taxation Office
- 5. Sharing Economy Reporting Regime, Australian Taxation Office
- 6. Registering for GST, Australian Taxation Office
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Try the GST calculator โGeneral information only. This article is educational and does not constitute personal financial advice. It does not account for your circumstances. Consider your own situation and seek advice from a licensed adviser before acting. Read our full disclaimer.
Timothy Hirou Gaschereau
Founder of Snowball Invest, not a financial adviser.
I write about what I'm learning myself, because nobody ever taught us how to take control of our own money. It's a skill, not a mystery, and it's never too late to learn it. The best day to start was yesterday, the second best is today.
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